evian Debuts Dubai’s First Floating Pink Tennis Court

As part of its longstanding association with tennis, evian, the official hydration partner of the 2025 Dubai Duty Free Tennis Championships (DDFTC 2025), introduced Dubai’s first-ever floating pink tennis court at Tagomago on Palm Jumeirah. This one-of-a-kind court celebrates evian’s first-ever collaboration with Dubai Duty Free Tennis Championship in the Middle East, bringing the brand’s ‘Live Young’ philosophy to life in a unique and stunning activation.

Set against the backdrop of one of the region’s biggest tennis events, the first floating pink tennis court highlighted evian’s dedication to an active lifestyle, wellness, and innovation.

The activation featured a daytime session where Dubai-based entrepreneur Tracy Harmoush and 10 of her guests engaged in interactive tennis challenges on the floating court, but the fun didn’t stop there. As the sun set, guests were invited to an exclusive evening dinner on the floating tennis court, surrounded by tennis star Arthur Fils, select media, influencers and evian’s global team. This unforgettable dining experience created lasting memories in an extraordinary setting, marking the start of evian’s tennis collaboration in the region.

Arthur Fils, evian’s brand ambassador, made a surprise guest appearance. His presence underscored evian’s commitment to nurturing emerging talent and fostering an active lifestyle.

Athlete and entrepreneur Tracy Harmoush led the court experience, embodying the brand’s ethos of pushing boundaries and inspiring connection. Known for her committed approach to sport and wellness, Tracy transformed the event from a spectator experience to an interactive celebration of fitness and creativity.

Since its inception in 1993, the Dubai Duty Free Tennis Championships grew into a premier stop on the global tennis calendar, attracting elite players and thousands of fans annually. evian’s partnership with the tournament reflects its commitment to redefining how wellness was celebrated, offering dynamic experiences that align with its “Live Young” philosophy.

Want to keep the ‘Live Young’ energy going? Visit evian’s booth at the Dubai Tennis Stadium and challenge your friends to a game of ping pong because whether it’s tennis or table tennis, staying active has never been this fun!