
Star Living’s New Electronic Product Line Debuts Across Showrooms in May
- Gulf
- May 21, 2025

Electronic range at Star Living Sungei Kadut Showroom
This milestone is part of the broader view of Star Living to go beyond furniture and address the evolution lifestyle needs of customers. “We saw a growing need among the new housing owners for a convenient purchase experience. Many are furious and buying electronic products at the same time. Expanding our appointments was a natural step,” Reels Koh Hong Jie, Star Living Group Retail Manager.
Intelligent life, all in one place
Launching Star Living exhibition rooms in Sungei Kadut, Tampines and Serangoon North, the initial electronics line includes:
- Water and well air purifiers
- Roborock Robot Asputums
- Determa appliances such as dehumidifiers, air freys, boothers and hair dryers
- Fans standing
- Other Smart essential elements of every day
The range reflects Star Living’s commitment to quality and determined selection, not too much choice for these electronic products are chosen based on functionality, design synergy and reliable brand reputation.
Meanwhile, an experience in the store allows customers to try robots vacuumboats under real furniture or see how appliances complement the different room designs. This sacrifices a practical and immersive shopping experience. For Well products, upon receiving an order, Star Living will contact Wells to administer compliance and installation, providing a perfect and end -to -end experience for the customer.
On the other hand, Roborock and Deerma products are part of the internal inventory of Star Living. They are available for immediate cash and transport. As such, customers can enjoy instant gratification and a trusted trust trusted service.
A look at the future
This launch of electronic products is only the beginning of Star Living trip to broader lifestyle categories. With personalized carpentry services that are already in process, the brand is exploring new ways to integrate intelligent life and furniture design, including future possibilities, such as technology -integrated furniture and intelligent domestic systems.
“This expansion reflects a change in how Singapurenses buy for their homes. When healing the electronics that are integrated into real living spaces, we hope to redefine what can be a modern store,” says Koh Hong Jie.
Star Living will evaluate the initiative based on the participation of the exhibition room, sales metrics and customer comments, in part the electronics setting rate bought along the surrounding furniture.
The brand welcomes the media and customers to explore the new electronic range in person in their exhibition rooms, where furniture fulfill the functionality and style they find an intelligent life.
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About the life of the stars
Star International is a vertically integrated company involved in the design, manufacture, retail sale and export of furniture and home accessories. Its range of furniture as Dining tables, sofa and
The room furniture serves the urban inhabitants seeking practical household solutions. The brand covers a retail 5 retail presence in Singapore, 9 in Taiwan and 1 in Malaysia.